Learn to Quilt – the Perfect Gift

Tis the season when you have an opportunity to introduce new customers to quilting.  Be prepared!  When family members walk in and want to buy something because a relative wants to learn how to quilt, have a display ready.  Don’t forget to include information on beginning quilting classes that will be starting after the first of the year – and gift certificates to classes as well.

Here are a few suggestions which you probably already have in stock!  It is all in the presentation…

There are several beginning quilting books on the market.  This is my favorite because it not only teaches the basics of quilting, it also explains the terminology!  Jeri includes the  “language” of quilting that experienced quilters take for granted such as fat quarters.  Now that is a TRUE beginners guide!


Item #L113350  Retail $24.95

For those who are inspired to learn to quilt by watching Alex Anderson on T.V., her book is always a top seller.


Item #10708  Retail $14.95

We all know that the tools make a difference.  Why not start with the best?  The #1 selling Creative Grids ruler of all time is the 6 1/2″ x 24 1/2″ ruler.  It spans the width of a rotary mat and is the width of the most common border width – a must have for all quilters.  This should be in every quilter’s sewing room.


Item CGR24  Retail $24.00

Or, why not choose the Stripology ruler?  It is the perfect choice for beginners or those who are afraid of a traditional cutter or may have carpal tunnel issues.  Why not teach them how to cut their rotary cutting time by 75% right from the beginning????


Item #CGRGE1  Retail $54.95

The 18″ x 24″ Olfa cutting mat is the most popular size.


Item #RM-SG  Retail $32.99

This quick change rotary cutter is the best selling rotary cutter…


Item #RTY2C  Retail $17.99

Display these items – or your personal preferences – in one place and let your staff know to recommend these products when the questions arise.  Have newsletters right there so the newbies know how to contact you!  Remind your customers that these are the perfect gifts for THEIR friends.  Why not offer a free class to everyone who brings a new quilter to a class?

The Open House – School Houses and Checker You

This year, we offered six school houses over two days so more shop owners would have an opportunity to participate – and did they ever!  The week before, Rob had to redesign the room to hold 30 more people!  That is a great problem to have!!!

Five of these school houses were filmed so they are/will be available on CheckerYOU.   If you are a Checker customer, you have access to CheckerYOU!

To access this information, go to the home page:  //www.checkerdist.com/index.cfm, and click on the CheckerYOU icon.  Use the same number and password that you use to order from our website.

The Checker technology videos and Alex Anderson were posted this week.  Sue Hausmann, Judy Niemeyer and Karen Montgomery will be up this week.  They have even edited the Checker technology video so it is broken down into manageable bites.  We aim to please!

The festivities began with a welcome from the man who has 360 degree vision and sees the importance of technology – Rob Krieger.

He MAY have been slightly influenced by Gina Krieger, the brains behind our website.  She heads the IT department and is constantly inventing new ways to make your life easier!

Checker also prides itself on bringing quality products to independent businesses that are not available in the chains.  Joan Hawley of Lazy Girl Designs launched her new line of interfacings called Sew Lazy which will be distributed exclusively through Checker.  These short bolts make them affordable – and take the confusion out of it for you and your customers.

Karen Montgomery’s talks are always a big draw.  She always shares lots of useful information that you can incorporate into your shop immediately!  I don’t know if she intentionally color coordinated her outfit to match the decor – but I wouldn’t put it past her.  Karen always thinks of everything!!!

Todd Gibson shared how to write a business plan for your business – and take control of your future….

Judy Niemeyer launched her new Creative Grids ruler that makes cutting her Double Wedding Ring quilts a breeze!

She shared how you could become certified shops,

and her new patterns based on a log cabin foundation – I see a new ruler in her future!!!  What a talented lady!

Sue Hausmann was the talk of the show.  We asked her to teach YOU how to sell products like she does when you bring her in for an event.  She sold everything in site! The Swirly Girls had a booth next to her for two days and said they bought two of everything so it became a very expensive trip!!!  And, guess what – she is coming back next year!!!

Alex gave us an up close and personal look at how she became a T.V. – and now cable personality…

We love it when we draw a crowd – and are already talking about what we can do to top this!!!

If there is something you would us to cover, please let us know.  We listen!!!

Alex Anderson Takes Center Stage

Many of us fell in love with quilting because we watched Alex Anderson on T.V.  I belonged to a generation that was surrounded by quilts – but didn’t consider making them until I was exposed to the step by step examples on her show!  Once the entire process was broken down into do-able segments, I was hooked!  Alex is sharing her life story in her school house – “How the Heck did I get on T.V.?”

She will also be sharing tips from her books – and signing them – both days.  Come and visit with one of the legends in the industry and see what her plans are for the future!

Many of you use her books as the Bible for classes in your shop.  Why not have her sign them so the students who sign up for Fall classes get signed copies???

Item #10708  Retail $14.95

Item #10673  Retail $19.95

Item #10768  Retail $14.95

Item #10486  Retail $17.95

Alex has also joined forces with Accuquilt to create die cuts…

Quarter-Square Triangles:

Item #ACQ55047  Retail $59.99


Item #ACQ55048  Retail $69.99

Grapes of Wrath:

Item #ACQ55070  Retail $34.99


Item #ACQ55071  Retail $34.99

Why not start a Wall of Fame at your shop and have your picture taken?  Let your customers know that you have learned from the best!  See you August 19 & 20.