Another Successful Row by Row

The Row by Row Experience will go into hibernation on September 8.  Quilters have until October 31 to finish a quilt – that means quilted, bound, and labeled – and bring it to a participating store that has not yet had a winning quilt.

At the end of the day on September 8th, NO patterns or kits are to be sold or given away until November 1st!  After that date, stores can do whatever they like – including mailing kits.  Contact each participating store to see what they are doing.

ALL of these patterns that support the Row by Row Experience are in the top 100!  After your customers are done collecting them, they will want to USE them so why not host a class?

Wristlets by Sealed with a Stitch


Item #SWAS-P18  Retail $12.00


Item #SWAS-T41 (In the Hoop)  Retail $15.00

Sealed with a Stitch Tote Bag


Item #SWAS-P19  Retail $12.00

Bobbin the Robin – the “mascot”


Item #ZP30004  Retail $9.00

“License To Sew” by Carolyn Griffin


Item ## CLPCGR006

Fabric License Tote by Cathey Laird


Item #CLPCLA023

Ackfeld has two special holders that highlight this program as well.

10″ Bobbin Along Holder


Item #32152  Retail $14.82

7 1/2″ Jalopy


Item #31082  Retail $11.98

Why not offer classes and finish this year’s record breaking experience on a high note???


And so it begins…Row by Row Experience

When five out of the top 16 patterns support the Row by Row Experience, you know the biggest event on the quilting calendar is about to begin!  This phenomenon has taken the continent by storm with over 2,600 shops participating.  Janet Lutz is the brainchild behind this program and deserves a place in the Quilter’s Hall of Fame – what a creative genius!

Bobbin the Robin


Item #ZP30004  Retail $9.00

This darling pin cushion has become the mascot for the program – and provides the perfect opportunity for a photo op.  Add your own touch of whimsy to showcase the personality of your store.  Sell wool? Feature embroidery? Love beading? Show it off!

Sealed with a Stitch has created hree different patterns that showcase the license plates that can be collected at participating shops.  This bag features four license plates – or cut favorite fabrics to that size to make this bag your own.


Item #SWAS-P19  Retail $12.00

This wristlet pattern is available as a “hoop” project or make it with traditional methods.  Whichever you choose, the results are irresistible!


Item #SWAS-P18  Retail $12.00

Or make this version completely in the hoop – a perfect demo for a sewing machine shop.


Item #SWAS-T41  Retail $15.00

Display your license plate collection in this Cut Loose Press pattern that may also feature your favorite rows.


Item #CLPCGR006

Due to the incredible demand, not all of these patterns are in stock – but huge orders are due in again this week!  Please do our buyers a favor and order now so they can predict the demand.  Your customers will thank you for it.


Plan for Christmas in July

Many of you are planning for summer shop hops – which are scheduled right after the Christmas lines are due to arrive.  Why not plan ahead?  If you have samples done and hanging in your shop, your sales will reflect it!

We now carry “Claudia’s Creations”.  There are a wide variety of patterns – many are wonderful holiday projects – and not just Christmas (but that is another post!)

Why not have the embroidery portion of these projects done – and kitted – so you can complete them when the Christmas lines arrive?  In many cases, you may already have fabrics in stock.

The Stockings Were Hung is a sophisticated wall hanging.  Why not make your version different by attaching tags to the stockings so your customers can personalize it?  Add as many stockings as needed…


Item #TS60989  Retail $48.00

Peppermint Candy is a darling table runner.  Ornaments don’t have to just hang on a tree.


Item #PC60982  Retail $48.00

Candy Cane Christmas and Deck the Halls are available as hand and machine embroidery projects.


Item #DH60984  Retail $60.00 (machine)

Item #HD60988  Retail $25.00 (hand)


Item #CC60986  Retail $50.00 (machine)

Item #HC60995  Retail $20.00 (hand)

Or have a display of these Pillow Talk wraps displayed with the pillow fabric kitted.  Who could resist and buy just one????


Item #PT60987  Retail $44.00

To see the entire line of Claudia’s Creations visit our website.

Hemstitched Napkins – the Perfect Demo Foundation

These high quality hemstitched napkins come in 10 different colors and are the perfect foundation for machine embroidery demonstrations!



Item #K810-CRE  Retail $3.67

These 18″ square napkins come in packs of 12.  Why not demonstrate monogramming the customers initials in the corner to show them just what these machines are capable of.  If you don’t sell machines, hand embroider a classic design.

These napkins will be in stock by the end of the month.  Check out our website to see the entire line:  Dunroven Napkins


USB Thumb Drives Just Got Prettier

Many of you have embroidery machines and need a way to store embroidery designs.  These new 4GB thumb drives may be just the ticket!  Color coordinate them for an easy visual.  Baby blue for boy designs, pink for girls,etc….








Item #USB4GBLBL  Retail $21.49 (Light Blue)
Item #USB4GBPNK  Retail $21.49 (Pink)
Item #USB4GBGRN  Retail $21.49 (Green)
Item #USB4GBWHT  Retail $21.49 (White)
Item #USB4GPCFE  Retail $21.49 (Coffee)

There are also some 2GB versions available:

This tomato pin cushion has come of age…


Item #E10210  Retail $23.99

Or why not re-purpose a classic thimble design?










Item #E10211  Retail $23.99

Filling a stocking takes on a whole new meaning!


Item #E10212  Retail $23.99

To see the complete collection visit our website:  // Drive

Many of these are in stock – and more are arriving every day so order them now for summer events.  These make a great register display!


Snow Happens – even in April

I love everything Bird Brain – including her new fabric line and the machine embroidery C.D.for the embroidery pattern that inspired it all!

I live in Ohio so I feel your pain when I write about a snowman inspired fabric line – when it snowed last week!  As shop owners, you know that the winter lines start arriving in June so you need to start thinking about classes and samples NOW!


Item #BBD568ME  Retail $24.00 (Machine Embroidery)

Item #BBD568  Retail $10.00 (Hand Embroidery)

The fabric line comes in red and blue versions in 10 yard case assortments, fat quarter packs, and 2 1/2″ strips.








Item #FQ-FWDNHBL (Fat Quarter Packet)







Item #FQ-FWDNHRE (Fat Quarter Packet)

To see the complete line, visit our website at:  // happens







Bobbin, Bobbin, Who Hid the Bobbin???

It is rare that a new product has the staff at Checker running down the halls to share with everyone!  This is the case with this new thread line:  Smartneedle.  These spools come in beautiful thread sets and have a hidden bobbin in the base!

How cool is this – bobbin storage in every spool!

These reasonably priced thread sets are absolutely beautiful and should be a promotional gift for every shop that sells machines!


Item #SBOXPA8-A  Retail $26.99


Item #SBOXBR8-A  Retail $26.99


Item #SBOXEA8-A  Retail $26.99

There are bobbin assortments to go with each collection so you can buy additional bobbins at a reasonable price….

Item #SPASTEL12-A  Retail $8.99

Or, get a 50 spool collection:

Item #SBOXT50-A  Retail $129.99

I have not gotten to actually try this thread because I don’t have an embroidery machine but I have seen the spools and “felt” the thread,  It has a beautiful sheen and a wonderful, smooth finish.  The cones hold 1100 yards of 40 weight polyester thread.  The bobbins hold 132 yards of 60 weight polyester.  The items numbers above are for collections that feature A bobbins.  All of these collections are also available with L bobbins.  Just change the A in the item number to an L.

Smartneedle also has a wonderful line of embroidery patterns:

Item #SCDCOLL04  Retail $24.99

Check out our web site to see the entire collection:  //

They will be arriving in our warehouse by the end of the month!