Button, Button, Whose Got the Button?
Jan 7th, 2008 by Jenny Stratton
Incomparable, SA was started as a small company in 1984 in Johannesburg, South Africa. Working around a kitchen table, often late into the night, Jennifer Pascall was busy transforming small pieces of clay into buttons of all shapes and sizes. Many of the first designs, which are still popular today, were inspired by Africa’s rich ethnic artworks and distinctive wild animals. Over the years Incomparable began specialising in the creation of handmade buttons, craft pieces, craft kits, painting kits, greeting cards and jewelry.
Below is a colorful photograph of the Incomparable Team brightly dressed in traditional clothing. Many of these women have been a part of Incomparable from the early days and have played a vital role in the company’s success.

As the company evolved, ladies from the local community were hired and trained in the art of button making. Today, Jennifer’s entire family, as well as 45 women from the local community are involved in the business. Most of the Incomparable team had never held a paintbrush before they joined the company and are now absolute masters of their brushes and justifiably proud of their work. The ladies sense of belonging within the company and skills as crafters not only gives them tremendous pleasure but also provides them with economic empowerment and has uplifted all their families.
Incomparable buttons have a wide appeal and are well suited to numerous applications. The buttons are displayed on brightly coloured card adding to their wonderful eye-catching quality. Incomparable buttons have enjoyed widespread popularity for the past 19 years. The button cards have proved themselves, time and again, to be a strong seller worldwide owing to their very competitive pricing, superior quality and the wide selection of designs available.
Due to a unique manufacturing process, the buttons are both machine washable and dry cleanable.* The process involves numerous firings at extremely high temperatures. The result is a product of exceptional strength and durability. Sew them on with confidence.


IBCL331 IBCL420
Make sure to check out www.checkerdist.com to see all 145 styles we carry. Once at the website click on the notion tab. On the right side you will see a drop down menu that says “select a vendor”. Find Incomparable buttons and click on search.

